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The role of the trainer has changed
Every year, companies waste millions of dollars on training programs
because learning outcomes do not get implemented. Robert Paris &
Associates has responded to this reality by focusing on the changing
role of the trainer in the twenty-first century. Now, more than
ever, trainers are accountable for helping companies attain business
objectives and should be playing a more significant post-training
consulting role.
The
need to train managers and employees is profound
There has been a shift in today’s economy from a focus on capital
to human assets. We are now working within a knowledge-based economy
where a company’s ability to learn and acquire knowledge is
essential to compete and prosper. Thus, the competition for employees
is intense. Furthermore, as baby boomers begin to retire, there
aren’t enough Generation Xers to replace them – further
fuelling the competition for top talent.
The implications are clear
Programs must be put in place to hire and retain talent. Training
and development programs are critical both as a recruiting/retention
device as well as a means of ensuring that a company’s employees
and managers are continuously upgrading their skills.
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